This season the editors at Transworld Snowboarding Magazine have decided that a photo of the latest and greatest product will be showcased on the cover, instead of your typical action photo that you saw for the past 20 or so years. With weeks of debates on how the product was going to be shot, the photo was now past due and needed to be shot now. I assisted photo editor Nick Hamilton on the job along with TWS art director Dustin Koop and associate art dude John Antoski. The original idea was to shoot all the product together highlighting specific features of the product with antique magnifying glasses. After hours of "try this and try that, no move it here no move it there" we had to give up on the idea and move on. It just didn't feel right, and sometimes ideas work better on paper than in the studio. In the end we decided on a completely different look. The photos were shot and sent back to the art department for layout. Checkout this cover photo and all the latest in snowboard gear in the 2010 TWS buyers guide hitting newsstands August 18th.